We Got a New Website

After 25 years of making other things, we figured it was time for an update.

Groundglass’ 25th Year Anniversary Party

After years of making things for everyone else, we figured it was time to make something for ourselves.

Groundglass has been around since 2001. Back when showreels were delivered on DVD, "viral" meant something completely different, camera gear was significantly heavier, and production departments needed far thicker skins.

Since then, we've made some exceptional commercials, documentaries, music videos, short films and brand films, along with a healthy number of projects that began with the phrase:

"This should be straightforward."

Rarely was.

We've filmed in remote locations, solved last-minute disasters, weathered impossible schedules, and worked alongside some of the best directors, agencies, clients and crews in the business. We've also had the privilege of helping launch and nurture the careers of many directors who have gone on to do remarkable things of their own.

A lot has changed since 2001. And now, finally, our website has too. It's cleaner, faster, easier to navigate, and does a much better job of reflecting who Groundglass is today. You may even spot a few nods to previous versions of our brand identity along the way.

Most importantly, it's a home for the work, the people, and the collaborations that continue to inspire us.

Take a look around.

We hope you like it.

And if you find a typo, no you didn't.